As a mental wellness company, we are currently well-known in one market (Saskatchewan, Canada), but we believe we are ready to take our business to the next level and expand our network of connections. With your help, we hope to assess our collaborative landscape beyond the demographics we currently cater to by learning about their expectations, behaviours, and community goals.

This will involve several different steps for the students, including:

• Researching the market in potential new locations including demographic data such as proximity, accessibility, and location appeal, and creating a weighted decision matrix to assign importance to each factor.
• Create an organized spreadsheet based on demographic information and potential for networking opportunities.
• Analyze data collected using the spreadsheet created to identify the top 5-10 organization(s) to reach out to.
• Invite the organizations to be involved with Refresh's mental wellness platform.

By the end of the project, students should complete the following list of activities.

• Research our target market in new areas and identify new collaboration partners to reach out to.
• Create an organized spreadsheet based on demographic information and potential for networking opportunities.
• Analyze data collected, using the spreadsheet created to decide on the best organization(s) to reach out to.
• Connect with and vet the organizations chosen and record responses in the spreadsheet.
• Create a report including all research, key spreadsheet information, and analysis with connection recommendations based on the conversations had with the organizations.

Final deliverables should include

• A report including all research, key spreadsheet information, and analysis with recommendations for further conversations with various organizations.
• A slide deck to be presented to the project manager explaining the report including all choices made and why.

Students will connect directly with us for mentorship throughout the project. We will be able to provide answers to questions such as:

• What does the Refresh Wellness platform currently offer? What are the future plans for feature development?
• Who do we already have existing connections with? How are those connections fostered?
• What does collaboration with Refresh Inc. provide for the organizations contacted?
• Input and guided support on choices, problems or anything else the students might encounter.