Visual Content Creation for Digital Marketing

Open
WorknStay
Rivière Héva, Québec, Canada
Co-founder
(17)
3
Project
Academic experience
60 hours of work total
Learner
Anywhere
Intermediate level

Project scope

Categories
Graphic design Branding & style guides Digital marketing
Skills
marketing
Details

WorknStay aims to enhance its digital marketing strategy by integrating visually appealing content across various platforms. The project focuses on creating engaging visuals to accompany emails, social media posts, and blog articles. The goal is to increase audience engagement and brand recognition through consistent and attractive visual elements. Learners will apply their graphic design skills to develop a cohesive visual style that aligns with WorknStay's brand identity. This project provides an opportunity for students to utilize design software and tools learned in the classroom, fostering creativity and practical application of their skills. The project is designed to be completed within 80 hours, ensuring a focused and efficient workflow.

Deliverables

- A set of visually appealing graphics for email campaigns.


- A series of social media visuals tailored for platforms like Instagram, Facebook, and Twitter.


- Blog post images that enhance readability and engagement.


- A style guide outlining the visual elements and design principles used in the project.

Mentorship
Hands-on support

Direct involvement in project tasks, offering guidance, and demonstrating techniques.

Tools and/or resources

Providing access to necessary tools, software, and resources required for project completion.

Regular meetings

Scheduled check-ins to discuss progress, address challenges, and provide feedback.

About the company

Company
Rivière Héva, Québec, Canada
2 - 10 employees
It & computing, Travel & tourism

WorknStay est une plateforme en ligne simplifiée dédiée à la location de chambres pour les travailleurs et les étudiants. Elle facilite la recherche et la réservation de chambres confortables et abordables, notamment dans les régions où l'offre est limitée. Les utilisateurs peuvent consulter des annonces détaillées, effectuer des réservations et paiements en ligne en toute sécurité, et annuler si nécessaire. Les propriétaires bénéficient d'un processus simplifié pour publier leurs annonces, accueillir des locataires avec références, et recevoir des paiements sans tracas. La mission de WorknStay est de repenser la location de chambres privées pour la rendre plus accessible et simple, en aidant les étudiants, les entreprises et les travailleurs à trouver des chambres abordables correspondant aux prix du marché immobilier