

- Location
- Simcoe, Ontario, Canada
- Bio
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Past university and college professor growing a social enterprise business from a small local yoga studio to a global enterprise. Denise is a yoga teachers' yoga teacher. An expert in yoga and diverse back ground in wellness, communications, marketing and promotions, public relations, equity, activism and a keen desire to be a force for good in the world. Keen listener and can interrupt and be interrupted equally well. Denise is an idea person. Being on Riipen is about birthing those ideas into reality. Generous of spirit and family focused, Denise is a strong leader with clear vision who is open to creating a work placement to be remembered and focused on building the teams that will take Atlas Yoga Studio & School into the global market as a strong competitor.
The Category section only allows for 5 areas of focus - we are growing rapidly. We are open to working with most students we will have a project. There really isn't an area that we cannot improve on.
- Companies
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Simcoe, Ontario, Canada
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Cambridge, Ontario, Canada
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- Categories
- Data analysis Advertising Digital marketing Public relations Media
Socials
Achievements



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Recent projects

Virtual Assistant
We are looking to work with a student who might enjoy learning how to be or honing their skills as a virtual assistant. The student would attend meetings, take communication notes and post those notes in SLACK in the appropriate channel for the notes. The student could get involved in a variety of tasks based on their interest. The range of tasks include: transcribing written notes, creating templates, social media; course content creation/editing; website editing; research - competitive analysis, keywords, data mining and more. We are open to creating the work placement around the students interests and ability. Create a system for competition analysis. Help to choose a Customer Service or Retention Software package. Set up a CSX system. Create a bookkeeping system for project management. Search for and fill out grant applications.

Creating Graphic Design Assets - Poster Series
Our company has had the same design assets for several years, and although we have enjoyed this branding, we are looking to revamp and update our brand book. This may involve: Creating a new a poster template that is new, but still aligned with our existing branding including fonts, colors, logo usage and imagery to be used. Meeting with the project manager to evaluate the choices made for the poster series to ensure it is aligned with company branding goals, and making any necessary revisions. Designing and presenting thumbnails for design assets (banner ad, illustration, infographic, etc) based on the branding guide to be included in a proposal and presented to the project manager. Executing the full designs for each branding asset, based on the approved thumbnails. Creating multiple thumbnails with different color schemes based on the colors in the branding guide. Creating camera ready art work that is ready to be printed

Atlas Studio Reopening Public Relations Campaign
The main goal of this project is to create a public relations campaign to promote the reopening of Atlas Studio's physical in-person yoga, meditation, mindfulness classes, workshops, teacher training, and therapist training. We are partnering with the University of Waterloo School of Architecture and a local Natural Foods Store to offer in-person yoga classes in Cambridge, On as a test pilot for sustainable green recovery in the region.

Atlas Yoga Studio: Social Media and PR Campaign Development
Atlas Yoga Studio seeks to enhance its online presence and community engagement through a strategic social media and public relations initiative. The project involves creating and scheduling two comprehensive social media campaigns across Instagram, Facebook, and LinkedIn to promote both the studio and its school. Additionally, a complementary email campaign will be developed to reach existing and potential clients. The project also includes drafting a professional outreach letter to propose guest appearances on relevant podcasts, alongside compiling a targeted list of potential podcasts for collaboration. Finally, the team will brainstorm innovative public relations opportunities to re-establish Atlas Yoga Studio as a leading name in the yoga community. This project provides learners with the chance to apply marketing and communication strategies learned in class to real-world scenarios, enhancing their practical skills in digital marketing and public relations.